Whether you are a tourist or resident of Buckingham in the UK, you should make it a point to visit pubs, beer gardens or restaurants at least once a week or during your free time. You do not have to overindulge in alcohol if you do not want to. Most people have the misconception that eating or drinking out will cause a dent in their finances. This is far from true. Pubs and restaurants always have special offers. Some of the reasons why they do this are:
To Attract Customers
It goes without saying that customers are more likely to go to a pub or restaurant that is giving special offers. It is the same concept that online casinos employ when they want to get more people to sign up. Most of them say that they are producing slots and other games where their users can get special offers the more they play.
To Introduce New Brands/Products
When an establishment is looking to introduce a new product among its customers, they always have many offers so that as many people as possible can try out the new product and get familiar with it. This is done with hopes that those who try the new product will like it and be willing to buy it in the future even if it is placed back on full price.
Build Brand Loyalty
Customers want to feel appreciated. That is why special offers on some sites get a lot of traffic and subscriptions with many return clients. At the end of it, customers are likely to trust and stay with a brand that gives them good offers.
To Avoid Wastage
Giving special offers such as free foods or greatly discounted prices is a technique that is mostly used by restaurants. They do this when they made too much food and they do not want it all to go to waste.